Having closed the catwalk finale of Belfast’s West Coast Cooler FASHIONWEEK back in 2011 under the stylish umbrella of FASHIONCREEP!, one of Belfast’s first official fashion blogs, fashion stylist Jamie Russell spills the styling dirt on his upcoming Fashionweek return for SS14. Jamie is the only male stylist taking part in Belfast Fashionweek’s ten year celebrations at the Stormont Parliament Building tonight, for what is sure to be a monumental evening for Belfast’s fashion fanatics as he styles up a storm teaming up alongside Marie Curie Cancer Care in aid of BFW‘s ‘Charity Challenge’.
IT’S BEEN QUITE FEW SEASONS SINCE YOU LAST TOOK PART IN BELFAST FASHIONWEEK, ARE YOU EXCITED TO BE TAKING PART IN THE TENTH YEAR CELEBRATIONS?
Of course! It’s been more like a few years! I last styled for BFW in 2011 while I was still a part of FashionCREEP! and it was a great first time experience. We closed the show so that was definitely memorable. With that said I’m very excited to have been asked back for the 10 year anniversary. It’s a huge moment for the Belfast fashion industry and helping out a worthy cause at the same time.
WHAT CAN WE EXPECT TO SEE FROM YOUR TEN CATWALK LOOKS?
I look a lot to the international catwalk collections and would always keep myself up to date with street style trends. I think I have infused an element of that with my styling, but I’m keeping it very feminine in the silhouette. Naturally I’ll be putting my own edgy spin on things but I hope the audience loves what I have created. Some of the looks should be a real talking point.
WITHOUT GIVING TOO MUCH AWAY, WHAT ARE THE MAIN TRENDS OCCURRING THROUGHOUT?
As I mentioned, I’m keeping a very feminine shape to the looks, so to compliment that there’s a lot of pretty pink, and I’ve focused very heavily on the current metallics trend. I try not to adhere to the season’s obvious trends, so you will be getting my own spin on things. I like to mix it up and bring my own fashion vision to life.
WHAT IS YOUR FAVORITE MEMORY OF BFW AND WHY?
There’s been so many highlights over the years. My first season attending as a fashion blogger was exciting, back in 2010 and the Victoria Square underground car park shows always had a great atmosphere. Obviously showcasing in 2011 was a fantastic opportunity but I’m really hoping the show tonight will take the crown for my favorite moment. I’ve made lots of contacts and friends along the way, so it can only keep getting better.
DO YOU HAVE A FAVORITE SEASON SO FAR?
I would loved to have attended the very first season. I think there would have been a massive buzz for that. It’s impossible to pick just one! For me it’s all about the designer night and there have been some amazing collections over the last ten years. Una Rodden and Gráinne Maher are always my personal favs, but recent newcomers such as Rachel McK and Julia Sokele are really standing out at the moment. I’ll predict that this season will be my favorite. Judging by the shows so far, it really is shaping up to be the best yet.
FINALLY, HOW WOULD YOU DESCRIBE YOUR STYLING FOR TONIGHTS SHOW IN JUST THREE WORDS?
Quirky. Edgy. Cool.
Check out the preview image below for a sneak peek into Jamie Russell’s ‘Charity Challenge’ from his upcoming editorial, showcasing all ten looks of his Fashionweek collaboration entitled ‘Storm In a Teacup’. I see metallics, I see pearls, I see a bell around a young girl’s neck and I see the hint of a metallic textured skirt. Bring it on.
Interview by Lewis Cameron.
Fashion Editor & Menswear Stylist at Beyond Man with the odd fashion blogging on the side bringing you the exclusive and informative lowdown on what’s hot in the fashion scenes from Belfast & Beyond.
Photography: Sarah Martin of The Little Green Studio
Styling & Creative Direction: Jamie Russell
Model: Rebecca Black
Hair & Make-Up: Leanne Crossan
Featuring clothing and ‘bric a brac’ accessories from Marie Curie.